McKinney · Selling Your Home
Selling your home in McKinney, with a plan before it goes live
A plan set before your home goes live: pricing you choose, strong photos, and buyer interest built early.
Selling your home in McKinney
When you sell your home in McKinney, what it competes with depends on where it sits. A resale home near Painted Tree or Trinity Falls competes with brand-new homes that come with builder incentives and warranties. A home in Stonebridge Ranch competes across a price range that runs from the high $300s to over $2,000,000 (as of September 2026). Pricing against the wrong homes is how a listing sits.
McKinney is home base, and after 20+ years and 500+ homes sold, I know which homes a buyer will really compare yours to.
Talk to Terri about selling
How I sell a McKinney home
Price. Three strategies, test the ceiling, match the market or test the floor, with my recommendation. You choose, and I refresh the analysis every month.
Presentation. A staging consultation, professional photography, drone photos and a listing video made from the photos.
Launch. Coming Soon status in the MLS, a Coming Soon sign, the video posted early, then Facebook and Instagram ads targeting the local market around the listing and syndication to Zillow and Realtor.com.
Close. Showing feedback by phone plus a text or email, offers and repairs negotiated by me, my transaction coordinator on the dates, and me at the closing table. See how I sell.
Selling in McKinney's neighborhoods
Start with your number
See what your McKinney home is worth, or get in touch and call (469) 693-3839. More on McKinney neighborhoods, or go back home.
Frequently Asked Questions
How do you price a McKinney home?
Against the homes a buyer will really compare it to, with three strategies to choose from and a fresh analysis every month.
Does new construction affect my McKinney home's sale?
It can. Near Painted Tree and Trinity Falls, resale homes compete with builders offering incentives and warranties, so pricing and presentation matter more.
What marketing do you use?
A staging consultation, professional and drone photos, a listing video, Coming Soon before launch, and Facebook and Instagram ads targeting the local market around the listing.
McKinney
What selling your home looks like in McKinney
A historic downtown square, neighborhoods from 1980s Stonebridge Ranch to brand-new Painted Tree, and my home base for 20+ years.
- Why people choose it
- A lot of the city's life is outdoors, with plenty of activities built around kids and families. It feels a little less urban than Plano or Frisco, which is part of the appeal for many buyers.
- Schools
- Most of McKinney is zoned to McKinney ISD. Some areas, parts of Craig Ranch included, fall in other districts, so check the address.
- Getting around
- Most people commute by car.
- Nearby
- Historic downtown McKinney: renovated older buildings around the square, good restaurants, some nightlife, and something going on almost constantly, from farmers markets and Oktoberfest to parades and the Christmas festivities.
The method
How I do it in McKinney
Selling Your Home: keep exploring
Ready to make your move with Terri Egstad Real Estate?